Is Outdoor Advertising in Riverside right for you?
Since Riverside is such a vast county with a wide array of demographics, outdoor advertising can help you drill down into the specific areas of interest.
We also feel that there is often great benefit to businesses using other forms of advertising such as TV ads, radio, Direct mail, and/or online advertising. Outdoor can serve as a compliment to an existing mixed media campaign by reinforcing your brand or product as well as offering continuous coverage to help fill gaps in your ad campaign.
If you wish to know if outdoor advertising is right for your business, we recommend that you speak with an outdoor ad expert.
Riverside Outdoor Advertising Options
Home to more than 2 million people, Riverside County has many outdoor advertising options available which include billboards, bus shelters (at the bus stops), truck advertising, mobile billboards as well as other forms of outdoor advertising.
Riverside is ranked as the 4th largest county in California in terms of population.
There are some exceptional billboards available on both the 91 and 15 Freeway’s which target Corona and Riverside. Further south on the 15 freeway are plenty of static (and a few digital billboards) billboards in Temecula, Murietta and Lake Elsinore. North Riverside and Jurupa Valley has great billboards on the 60 Freeway of various sizes. Moreno Valley has some excellent billboards off both the 215 freeway and 60 freeway. Last, but not least is Palm Springs and the bountiful availability of billboards to choose from on the 10 Freeway.
The Top 10 cities in Riverside County which offer outdoor advertising:
- Riverside
- Corona
- Temecula
- Murrieta
- Moreno Valley
- Hemet
- Palm Springs
- Coachella
- Perris
- Lake Elsinore, CA.
PLEASE NOTE: As of March of 2016, bus advertising is NOT allowed by the RTA.
Outdoor Advertising Options in Riverside County, CA
Riverside Billboard Advertising
Freeway Billboards
There are several freeways in Riverside County which have static and digital LED (electronic) billboards to advertise on including the 91 freeway, 15 freeway, 60 freeway, 215 freeway, and 10 Freeway. All of these freeways reach hundreds of thousands of adults per each 4-week rental period.
Highway 74 has some great billboards in Perris, Hemet and neighboring cities.
Street Billboards
There is an abundance of street billboards of various sizes located throughout Riverside County.
Small billboards, known as Junior Posters, can be found throughout Riverside County on major streets such as Mission, Jurupa Blvd as well as lesser-travelled streets. Junior Posters are great for targeting local communities and many urban areas.
Medium sized billboards, known as posters, can be found in areas such as Downtown Riverside (Market St) as well as Corona (Grand Street and 6th St) and even on Old Town Front Street in Temecula. Posters are an excellent choice for many retail, real estate, restaurants as well as other local and regional businesses.
The larger billboards, also called Bulletins, may be found throughout Riverside on major secondary streets such as Van Buren Blvd and Mission. Bulletins may be used for branding, increased sales as well as for directional advertising.
Bus Stop Ads
Bus Shelters
Sized at 5′ 9″ tall x 4′ wide, bus shelters are a great addition to your outdoor ad campaign. There are many places throughout Riverside County where these bus stop ads are located, and in many cases, places where billboards are absent.
Bus shelter advertising is available in the following cities of Riverside County:
- Corona
- Hemet
- Moreno Valley
- Perris
- San Jacinto
- Unincorporated Areas (Including Glen Avon, Home Gardens, Pedley, Rubidoux, and Sun City)
Bus Shelters
Bus Shelter advertising in Orange County can be very effective when purchased intelligently. At 48″ wide x 69″ high, they can be purchased on their own in heavily foot-trafficked areas like Little Saigon (Westminster) or as a supplement to other larger format outdoor ads such as billboards.
Mobile Billboard Ads
Mobile billboard trucks are essentially double-sided billboards on wheels. They give you an impressive 10′ high x 22′ wide ad space to get your message out. Mobile billboard advertising typically runs for eight hours per day, any day of the week Monday through Sunday.
The trucks running in orange county are Night lit, as well as GPS tracked, with reports being provided at the end of each week, or as needed. Also, unlike certain areas such as West Hollywood, there are no restricted cities where these are allowed to run.
TIP: Mobile billboards work very well for targeting events such as Shows & Expo’s at the Anaheim Convention Center.
Mobile Billboard Ads
Mobile billboard trucks are essentially double-sided billboards on wheels. They give you an impressive 10′ high x 22′ wide ad space to get your message out. Mobile billboard advertising typically runs for eight hours per day, any day of the week Monday through Sunday.
The mobile billboard trucks running in Riverside are Night lit, as well as GPS tracked, with reports being provided at the end of each week, or as needed. Also, unlike certain areas such as West Hollywood, there are no restricted cities where these are allowed to run.
TIP: Mobile billboards work very well for targeting events such as at the Riverside Convention Center as well as Retail rand Openings.
North County
North county bus advertising is divided between 2 seperate bus garages:
- Escondido – Bus routes running in San Marcos, Escondido and other cities in the east
- Oceanside – Bus routes running in Oceanside, Vista, Carlsbad, Encinitas and other coastal cities of north county
The types of bus advertising offered in North County inlcude:
- Full wraps – The entire bus, including all sides, back of the bus.
- Ultra Super King – The entire side of the bus from top or any variation from top to bottom
- Full back – The whole back of the bus
- Kings – Sides: 30″ high x 12′ wide
- Tails – Back of the bus: 28″ high x 69″ wide
TIP: Bus fullbacks frequently go on sale at heavily discounted rates. Please contact us for actual pricing and availability.