Billboard Advertising for Ad Agencies & Media Buyers
The Premier White-Label OOH Partner for Agencies Seeking High-Visibility Results for Their Clients.
Expand Your Agency’s Capabilities with a Trusted OOH Partner
In the fast-paced world of advertising, agencies are constantly under pressure to deliver diverse, high-impact media mixes for their clients. Billboard advertising remains one of the most powerful tools for brand awareness, yet navigating the fragmented landscape of vendors, permits, and installers can be a logistical nightmare.
Bray Outdoor Ads acts as your agency’s dedicated Out-of-Home department. We simplify the buying process by consolidating inventory from multiple vendors into a single, seamless campaign. Whether you are a digital agency looking to add physical touchpoints or a creative shop needing reliable execution, we handle the logistics so you can focus on strategy and client relationships.
White-Label Execution
We work behind the scenes to make you look good. Present our premium inventory and strategic plans as your own, with full confidence that the execution will be flawless and professional.
One Point of Contact
Stop juggling dozens of emails with different billboard owners. We aggregate inventory across Los Angeles, Orange County, and beyond, giving you a single contact for planning, buying, and billing.
Bulletins (14′ x 48′)
Maximum impact format for high-traffic corridors. Perfect for brand awareness and major campaigns.
High-impact exposure
Illuminated options available
4-week minimum campaign
Posters (12′ x 25′)
Ideal balance of visibility and affordability. Perfect for local businesses and targeted campaigns.
Cost-effective billboard format
Strategic neighborhood placement
4-week minimum campaign
Junior Posters (6′ x 12′)
Cost-effective entry point for small businesses. Great for local promotions and events.
Multiple location packages
Illuminated options available
High-traffic intersections
Some of the Trusted Outdoor Companies
Strategic OOH Execution for Your Agency’s Clients
At Bray Outdoor, we understand that when you buy media for a client, your reputation is on the line. You need more than just a billboard; you need a strategy that aligns with your client’s broader marketing goals. We partner with agencies to build data-driven OOH plans that complement digital, TV, and radio efforts.
We provide the “boots on the ground” intelligence that software can’t. We know which boards have vegetation issues, which ones have long read times during rush hour, and which are best suited for luxury vs. mass-market brands. We help you deliver measurable value to your clients, ensuring they renew their retainers year after year.
Ad Agency OOH Media Buying Best Practices
Integrated Campaigns: Pair your client’s billboard locations with geofenced mobile ads to retarget commuters who passed the sign.
Simplicity sells: Advise your creative teams to keep copy under 7 words—OOH is a visual medium, not a brochure.
Frequency is Key: For brand recall, recommend campaigns of at least 12 weeks to ensure your client’s message sticks.
High-Contrast Design: Ensure your client’s creative uses bold, contrasting colors that remain legible at 65 MPH.
Proof of Performance: Always require (and deliver) professional installation photos to your clients to validate their investment immediately.
Extending Your Agency’s Reach Across SoCal
Your clients want access to the lucrative Southern California market, but you shouldn’t have to fly here to scout locations. Bray Outdoor serves as your local expert, providing comprehensive coverage from the glitz of Hollywood to the rapid growth of the Inland Empire.
Comprehensive SoCal Coverage: We manage inventory across Los Angeles, Orange, Riverside, San Bernardino, and San Diego counties, giving you a full regional footprint.
Commuter Corridor Targeting: We secure prime inventory along the I-15, I-10, and SR-91, capturing millions of daily impressions from commuters moving between affordable housing and employment hubs.
Affluent Market Access: Penetrate hard-to-reach luxury markets in Orange County and coastal San Diego with premium placements that standard digital programmatic buys often miss.
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Who Benefits from Our Agency Partnership Program?
We support a wide variety of marketing professionals who need reliable outdoor execution.
Creative Agencies
You design award-winning visuals; let us provide the canvas. We ensure your creative vision is produced and installed perfectly.
Digital Marketing Firms
Bridge the gap between online and offline. Use OOH to drive search volume and improve CTR for your digital campaigns.
Media Buying Services
Simplify your workflow. We act as a single vendor for multiple OOH formats, streamlining your billing and reporting processes.
In-House Marketing Teams
For brands that handle marketing internally, we act as an extension of your team, providing the expertise of a dedicated OOH buyer.
Political Consultants
Win the district with high-visibility posters and bulletins in key zip codes during election cycles. Fast turnaround is our specialty.
Public Relations Firms
Amplify your client’s announcements or crisis management messaging with immediate, unmissable public statements.
Spanish-Language Creative Drives Results
Many advertisers see strong ROI when pairing outdoor ads with Spanish-language creative and neighborhood-level messaging tailored to the local community.
Simple Campaign Launch Process
From initial consultation to live billboard in just 10-14 days
1
Consultation
We discuss your goals, target audience, and budget. Our team recommends optimal billboard locations and formats for maximum impact
2
Design
Our creative team designs stunning visuals optimized for maximum impact. Unlimited revisions until you’re 100% satisfied.
3
Production
High-quality vinyl printing with weather-resistant materials. We handle all production logistics and quality control to ensure perfect installation.
4
Installation
Professional installation team mounts your billboard. You receive proof-of-posting photos and your campaign officially launches with full visibility tracking.
Ready to get started? Your campaign can be live in as little as 7 days!
Years of OOH Experience
Campaigns Launched
Daily Impressions
Billboard Locations
Ready to Advertise?
Don’t let OOH logistics slow your agency down. Whether you need a single billboard for a local launch or a multi-county domination package for a national brand, Bray Outdoor Ads is your secret weapon. We provide the inventory access, local expertise, and white-glove service you need to impress your clients and grow your agency’s revenue. Contact us today to discuss our agency partnership rates and open up new opportunities for your business.
Email Us
info@brayoutdoor.com
Business Hours
Mon–Fri, 9am – 6pm
Address
333 City Blvd West, Suite 1700
Orange, CA 92868